Free Master Guide: 1015 E-commerce Metrics

We’ve compiled all the key e-commerce and marketing metrics you need to deeply understand your business, make informed decisions, and achieve greater results. This free resource is your go-to reference, covering all major areas of your operations.

🌟 What’s Inside?

Access a comprehensive list of 1015 metrics from the following categories:

Organic Marketing

• SEO

Paid Marketing

• Facebook
• Google Ads
• Email
• Amazon Ads
• Influence

Conversions

• Activation
• Content

Customers

• CRM
• Loyalty
• Support
• Referral

Sales

• Checkout
• Product
• Orders

Business Process

• Operational
• Logistics
• Inventory
• Returns

Finance

• Finance

📖 For Each Metric, You’ll Find:

• Metric Name: The name of the metric
• Section & Sub-section: Where it belongs in your business
• Description: A clear and concise explanation
• Formula: How to calculate it
• Type: Defines the metric's role: Actionable, Diagnostic, Result, or Cost.
• Units: The measurement units (e.g., %, $, days)
• Essence: What the metric reveals about your performance
• Frequency: How often it should be monitored

✨ Who is it for?
This guide is ideal for:

• E-commerce store owners
• Marketers and analysts
• Agencies working with online businesses
• Anyone who wants to improve their understanding of business performance metrics

🚀 Why Download?

• Get an in-depth understanding of what drives your business growth
• Optimize every aspect of your marketing and operations
• Make data-driven decisions with confidence

And the best part? It’s completely free! Just enter $0 in the price field 🤫